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In the medias

Our “Jessica” headpiece in Mariage Québec

4 January 2016
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The year 2015 has just ended and now we begin 2016 in style with an appearance in the new edition of wedding magazine Mariage Québec. Indeed, you can see our Jessica bridal headpiece in the fashion spread of the 2016 Spring-Summer edition of the magazine:

Wow! A big thank you to Mariage Québec’s team, as well as Maddy K event planning service for including Capelio in this wonderful photoshoot!

Brides, you can go pick up your own copy of Mariage Québec now in stores. And remember, our new collection of wedding hair accessories will be unveiled soon, more precisely on January 11, 2016!

Click here to see our wedding hair accessories available
Click here to see more of Capelio in the media
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The Pin-Up Collection is on TV!

23 November 2015
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Do you know about the tv show in French, À 4 épingles? This weekly program presents the latest news and trends of the fashion world – and this week’s program features Capelio! Indeed, the reporter Annie Lafrance talks about designers’ initiatives to use eco-friendly materials and our Pin-Up collection of last summer is shown as an example.

And the good news is, the collection is available for the duration of the broadcast of the program! So you have a second chance to create your own Pin-Up accessory but hurry, this is only for a week and there is very little material still available! Click here to start!

For those who would like to practice their French and watch the show, here are the hours of reruns:

  • Monday November 23rd 2015 21:30
  • Mardi November 24 2015 19:30
  • Mercredi November 25 2015 01:30, 04:00, 10:00, 15:30
  • Jeudi November 26 2015 00:00, 19:30
  • Vendredi November 27 2015 06:00, 12:30,19:30
  • Samedi November 28 2015 02:00, 05:00, 13:00
  • Dimanche November 29 2015 04:00, 10:00, 15:30, 20:00


a 4 epingles

Journalist Annie Lafrance and host Geneviève Côté

Visit our Special Collections section so you’ll be the first to know when our next collection comes out for the 2016 spring-summer season and sign up for our monthly newsletter:

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Summary of the Pink Ribbon campaign

5 November 2015
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First of all I would like to say thank you to all those who contributed to the campaign, either by purchasing a Pink Ribbon or by making a donation: your contribution was greatly appreciated! Thanks to you, we were able to reach the target of $ 500 for the Foundation of the Centre hospitalier universitaire de Québec!

I would also like to thank Michele of the Divas and Co. Institute, as well as Angela  of Castle Coiffure, as they both took part in the campaign by making the hair accessories available to customers in their salons.

The Pink Ribbon by Capelio cost $ 30 and for every accessory sold, $ 10 was donated to the Foundation of the Centre hospitalier universitaire de Québec. Many clients treated themselves to a Pink Ribbon and some even took the opportunity to gift one to a women they loved. In fact, few men have done the same and bought one to give to a loved one! There’s even a family doctor who purchased 20 Pink Ribbons to offer to her staff while supporting a great cause!

The inspiration behind the campaign

There is growing cynicism regarding “pink marketing” so I want to explain the reason behind the campaign – and talk about a very special woman. I have been fortunate to benefit from the advice and support of a consultant of Entrepreneurship Laval, Manon Lortie, who helped me launch Capelio in virtually every step of the way, for two years.

Sadly, Manon was diagnosed with breast cancer last year. When Chu Foundation of Québec contacted me to take part in the Quebec City in Pink campaign, I saw an opportunity to give back to a woman who has helped me, as well as hundreds of other entrepreneurs. This is someone who, by her simple actions everyday, greatly contributed to the economic success of the city, while changing the lives of many people by helping them to live their dreams and achieve their entrepreneurial goals. An incredible woman!

It is, in a way, to give back to her a little bit of the amazing support she has giving me over the years, that I wanted to participate in the campaign.

Nathalie Clark, the Pink Ribbon spokesperson

Who in the City of Quebec has not heard the name or see Nathalie Clark on TV? The presenter and journalist has been part of the media landscape in the Capitale-National for over 30 years! And when we got in touch with her to become the face (head?) of Capelio’s Pink Ribbon, Nathalie didn’t hesitate before saying yes. As she tells us it: “How not to be touched by this cause since we all know a woman who has unfortunately been hit by this cancer, still too widespread? In solidarity, I wanted to get involved in this cause to advance research and treatments. Thank you to contribute, your donation is important! “

Here Nathalie bearing his Capelio Pink Ribbon in a photo behind the scene :


In the press

Today on October 1st was held the press conference to launch the Quebec City in Pink campaign of Centre hospitalier universitaire de Québec Foundation. The media were able to meet the women who are involved as “light bearers” for the cause, which means they pledge to raise money for the organization. Here they are :

Québec Ville en Rose - Lancement Campagne Porteurs de lumières

Photo : Quebec Ville en Rose

As a lightbearer, Capelio took part in the event, represented by the beautiful Emilie, face and client of Capelio who even bought two Pink Ribbons as part of the campaign:

Québec Ville en Rose - Lancement Campagne Emilie

Photo : Quebec Ville en Rose

It was not the first time that journalists wrote or spoke about Capelio’s Pink Ribbon campaign. In fact, many newspapers and blogs have covered the campaign (click here to see the list and read the article in French). And it’s not all! On September 23, our Pink Ribbon’s spokeswoman, the columnist and presenter Nathalie Clark, took the opportunity to speak in her weather bulletin of the campaign, with a short interview :

Bulletin météo TVA le ruban rose

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Capelio in Today’s Bride !

17 July 2015
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You may laugh at this, but I actually bought few times the Today’s Bride even before I started Capelio – the pictures are beautiful, the articles are very interesting and at 0,99$ it’s a steal. So you can guess how excited I was when the art director of the magazine contacted me months ago to include one of Capelio wedding hair accessories for the bride in their upcoming issue!

I couldn’t wait to see the results, and finally here it is so I can share it with you! Capelio’s Annie bridal birdcage veil is featured in the pages about headpieces and fascinators for the bride :
Isn’t it gorgeous?
Wow, Mariage Québec, Blush Magazine and now Today’s Bride! I’m not going to lie, I’m proud to see my wedding hair accessories in such awesome and respected wedding magazines!
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Capelio in Blush Magazine

24 June 2015
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Amazing news! You may remember the photoshoot Capelio was part of, put together by Boutiq Weddings and Events? Well, Blush Magazine, a wedding and lifestyle publication from Alberta, decided to feature it on their website! How amazing is that?

Click here to see the article on Blush Magazine website

Click here to see our article with the western & rustic wedding inspiration pictures

Rustic wedding : outdoor wedding photography

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Wedding hairstyles & Capelio in Journal de Québec

25 April 2015
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Even if you don’t speak French you can still appreciate the hairstyles shown in Nathalie Clark’s column about beauty and fashion in Journal de Québec. In yesterday’s issue she showned the latest trends in hairstyles for weddings or proms, picked directly from the red carpet with inspiration such Taylor Swift, Jennifer Lopez or Charlize Theron. And of course, Capelio was on hand to accessorize the gorgeous resultats, with our Anastasia birdcage veil and Ireland fascinator in the pictures.

Here is the article :




Click here to see the Medias section.
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Capelio in Elle Quebec

9 November 2014
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You remember when the brands director and communications director of Elle magazine wore Capelios to the Hat Mount Royal event last summer? The November issue of the magazine has a photo of this memorable moment in the jet-set pages! Capelio in Elle Quebec? I won’t lie, I’m very happy!

Hat Mount Royal is not the only event in which Capelio took part: the evening of the Youth Ambassadors of the Montreal Symphony Orchestra took place on October 31. Capelio accessorized the hostesses of the event according the theme of the evening, the Phantom of the Opera. A special article on the event will be posted on the blog – stay tuned!

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